Privacy Policy

1. Information We Collect

We collect information in two ways: directly from you, and automatically as you browse our site.

Information you give us directly

When you fill out a contact form, claim an intro offer, or get in touch with us, you may provide:

• Your name
• Email address
• Phone number
• Any message or inquiry you include

Information collected automatically

When you visit vauramueller.com, certain data is collected automatically through analytics tools and tracking technologies, including:

• Pages you visit and how long you spend on them
• How you arrived at the site (e.g. Google search, Instagram ad)
• Browser type, device type, and general location (city/region)
• Actions taken on the site (e.g. clicking a booking button)

This data is collected via Google Analytics and Meta Pixel (see Section 3).

2. How We Use Your Information

We use the information we collect to:

• Respond to your inquiries and contact you about our intro offer or classes
• Send class information, scheduling updates, or promotions (if you've opted in)
• Improve our website and understand which content is most useful to visitors
• Measure the effectiveness of our advertising campaigns
• Comply with legal obligations

We will only contact you for purposes reasonably related to why you reached out to us. You can opt out of marketing communications at any time by replying to any email or contacting us directly.

3. Third-Party Services

Our website uses the following third-party services. Each has its own privacy policy governing how it handles data.

Google Analytics
We use Google Analytics to understand how visitors use our site. Google Analytics collects anonymized data about sessions, page views, and user behavior. Data is processed by Google LLC. You can opt out using the Google Analytics Opt-Out Browser Add-on. See Google's Privacy Policy.

Meta (Facebook) Pixel
We use the Meta Pixel to measure the performance of our advertising on Facebook and Instagram, and to show relevant ads to people who have visited our site. Meta may collect information about your activity on our site and link it to your Facebook/Instagram account. See Meta's Privacy Policy. You can manage your ad preferences at facebook.com/ads/preferences.

Elfsight Widgets
We use Elfsight to embed social media feeds and review widgets on our site. Elfsight may collect limited usage data. See Elfsight's Privacy Policy.

Hapana Booking System
Class bookings are handled through Hapana, a third-party booking and studio management platform. When you book a class, you interact directly with Hapana's system. Your booking data (name, email, payment information) is governed by Hapana's privacy policy. See Hapana's Privacy Policy.

vaurapilates.com
Our intro offer and some booking flows redirect to vaurapilates.com, the main Vaura Pilates platform. Any data submitted there is governed by Vaura Pilates' own privacy policy.

4. Cookies

Our website uses cookies — small text files stored in your browser — to help the site function properly and to support our analytics and advertising tools.

The types of cookies used include:

• Essential cookies: Required for basic site functionality.
• Analytics cookies: Set by Google Analytics to track site usage (anonymized).
• Advertising cookies: Set by Meta Pixel to measure ad performance and support retargeting.

You can control cookie settings through your browser preferences. Disabling cookies may affect some functionality of the site. Most browsers also allow you to delete cookies that have already been set.

5. Your Rights — California & Texas Residents

If you are a resident of California (covered by the California Consumer Privacy Act / CPRA) or Texas (covered by the Texas Data Privacy and Security Act), you have the following rights:

• Right to know: You can ask us what personal information we've collected about you and how we use it.
• Right to delete: You can request that we delete personal information we hold about you, subject to certain exceptions.
• Right to correct: You can ask us to correct inaccurate personal information.
• Right to opt out of sale/sharing: We do not sell or share your personal data for cross-context behavioral advertising (see Section 8).
• Right to non-discrimination: We will not discriminate against you for exercising any of these rights.

To exercise any of these rights, contact us at mueller@vaurapilates.com or by mail at the address below. We will respond within 45 days.

6. Data Retention

We retain personal information only for as long as necessary to fulfill the purposes described in this policy or as required by law. Contact form submissions and inquiry data are typically retained for up to 24 months. You can request deletion at any time (see Section 5).

Data collected automatically by Google Analytics and Meta Pixel is governed by those platforms' own retention policies.

7. Contact Us

If you have questions about this privacy policy or want to exercise your privacy rights, please reach out:

• Legal entity: KB Rosedale Fit, LLC dba Vaura Mueller
• Address: 2023 Aldrich Street, Austin, TX 78723
• Email: mueller@vaurapilates.com
• Phone: (512) 580-8069

8. We Don't Sell Your Data

The only data sharing that occurs is with the service providers described in Section 3 (Google, Meta, Elfsight, Hapana), and only to the extent necessary to operate our website and services.

This policy may be updated from time to time. The date at the top of the page reflects the most recent revision. Continued use of vauramueller.com after any changes constitutes acceptance of the updated policy.